AmericasMart Atlanta

Press Release

Ted Baker London Headlines Americasmart’s Style Runway Fashion Show

March 18, 2008

—Premiere exhibitor makes Atlanta Apparel Market debut, featured in fashion show—

ATLANTA, March 2008—Atlanta Apparel’s position as a leader in high-end contemporary apparel and accessory offerings is reinforced during the April 5-8 Market when Ted Baker London, “No Ordinary Designer Label,” headlines the Style Runway Fashion Show. The international brand will make its Atlanta debut as an AmericasMart Premiere® exhibitor and as the presenting sponsor of the fashion show, which takes place Saturday, April 5 at 6:30 p.m.

As the featured designer, Ted Baker will open the fashion show showcasing pieces from its men’s and women’s collections. Renowned for the distinct use of pattern and color, these collections appeal to a broad range of style conscious men and women. The brand—which aligns with the unique contemporary environment in Premiere—prides itself on targeting customers “a little out of the ordinary.”

“We are a unique brand with specialized boutique customers. Once we heard about the Atlanta Apparel Market from stores in the Southeast region, we saw an immediate need to show here,” says Fiona Chiotellis, Ted Baker’s public relations director. “As the featured designer during the fashion show and in a prime location in the Premiere area, we are looking forward to gaining more exposure and building relationships with new customers here.”

Since its establishment in 1988, Ted Baker has grown from a shirt specialist into a lifestyle brand offering womenswear, footwear, eyewear, fragrance and accessories. The company has more than 100 locations in Europe, the U.S., Australia, the Middle East, Far East and Southeast Asia—seven of which are in the U.S. Ted Baker will be located in booth #2-616, Premiere atrium.

For more information on AmericasMart and its annual markets, call 1-800-ATL-MART or visit AmericasMart.com. To obtain media credentials for an upcoming Market or for interview requests, contact Tara Tuschinski at ttuschinski@americasmart.com or 404-220-2384.

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