AmericasMart Atlanta

Press Release

Perfectly Paired For Success: Two Markets Under One Roof

August 28, 2008

—Atlanta Fall Gift & Home Furnishings MarketSM together with the Atlanta Gourmet Market®—

The latest gift, home furnishings and gourmet products come together in one spectacular double buying experience during the September 13-15, Atlanta Fall Gift & Home Furnishings MarketSM and the Atlanta Gourmet Market®. The September Market—leading up to the January 2009 debut of AmericasMart Building Two West Wing—delivers an unprecedented combination of quality and variety in:

 Permanent Showrooms: Housed in 13 complete product centers within a three—soon to be four—building campus.

 Temporary Booths: Conveniently located in a central location in Building 1, Floor 7.

 Best of Atlanta Awards: An AmericasMart-exclusive honor—judged by top food industry experts—spotlighting superior gourmet products and celebrating achievement in product manufacturing and packaging.

 Gift Basket University®: The only hands-on workshop symposium dedicated to the gift and gourmet industry offering the latest design techniques and business strategy classes.

As one of the last order-writing markets of the year, the September Market provides retailers an opportunity to discover new product and replenish stock before the holiday season. In addition, the Market offer a comprehensive lineup of educational seminars, further strengthening the overall market experience at AmericasMart. This fall, courses include:

 Gift Basket University: Baskets, Bows and Wrapping Techniques. Jimi Taylor and Cheri Reagor return to demonstrate the fundamentals of basket building, simplifying bow making and making it affordable by using a variety of ribbons and enhancements.
Saturday, September 13, 9:30-11 a.m. Building 1, Floor 7.

 Cooking Demonstration: Recipes Worth Sharing Sheila Thomas cooks up a classic Christmas with a sampling of America’s favorite comfort foods. “Recipes Worth Sharing” (FRP Publishing) book signing to follow. Presented by Delectable Samplings. Saturday, September 13, 11:30 a.m.–12:30 p.m. Building 3, Floor 14 Gourmet Gallery.

 Your Gift Basket Business: Getting Off the Ground and Keeping Afloat Laura Weiss, owner of Dolce, shares advice on starting a gift basket business and explains the importance of keeping it organized to ensure success. She explains how to research and prepare for the gift basket industry with tips on sourcing/organizing inventory, creating a functional workspace and putting processes into place. Saturday, September 13, 1 – 2 p.m. Building 3, Floor 14.

 Effective Marketing for Your Gourmet Store and Cooking School Mary Moore, founder and owner of one of the top-rated gourmet retail stores in the country, Cook’s Warehouse, defines methods of marketing a business from grassroots campaigns to meaningful partnerships and community relations. She provides great tips on how to stretch the marketing budget, with a focus on both external and in-store marketing. Saturday, September 13, 3 – 4 p.m. Building 3, Floor 7.

 Gift Basket University: Anything But a Basket Jimi Taylor and Cheri Reagor explain how to move out merchandise and display products. They will show the most effective way to build a base for creative and unusual containers, with take-home tips on shipping procedures for gift basket designs.
Sunday, September 14, 9:30-11 a.m. Building 1, Floor 7.

 Pricing for Profit and Succeeding Today’s Economy Jimi Taylor of Taylor Made Gift Baskets guides retailers through a simple formula to price products, factoring in the time invested. Retailers will also learn how to become a one-stop shop for customers by diversifying inventory and incorporating clever extras. Sunday, September 14, 12 – 1 p.m. Building 3, Floor 14.

 Cooking Demonstration: Samples from Atlanta’s Best Laura Achee shares wonderful treats from The Junior League of Atlanta’s two cookbooks: “Atlanta Cooknotes” and “True Grits.” These cookbooks boast collections of regional recipes, inspired photography and lively, charming stories by renowned Southern authors. Presented by Delectable Samplings. Sunday, September 14, 2 – 3 p.m. Building 3, Floor 14 Gourmet Gallery.

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