AmericasMart Atlanta

Press Release

AmericasMart’s Children’s World Showcases More Than 1,000 Labels During October Apparel Market

October 23, 2007

ATLANTA, October 2007—Every Atlanta Apparel Market unveils more and more unprecedented children’s product for retailers, and this October was no exception. Continuing its growth pattern, AmericasMart’s Children’s WorldSM showcased more than 1,000 lines and welcomed several new showrooms this market. Mama Mia and the relocated and expanded Young Colors showroom were among the newest additions. Filled with unique products and bright colors, these showrooms aligned with the layout and displays of other established showrooms throughout the floor.

Retailers enjoyed more lines and more resources this market. One product category, in particular, that continues to expand is maternity—and is poised to become a major component of AmericasMart’s Children’s World. To meet the growing need of maternity as its own category, AmericasMart has developed this area and now showcases more than 75 lines.

In addition to showcasing new, fashion-forward children’s, women’s and men’s lines, AmericasMart hosted several events to entertain and welcome attendees to Atlanta. Nearly 600 retailers and exhibitors discovered the new World of Coca-Cola during AmericasMart’s offsite party. Guests enjoyed tours, music, food and special “slushies” made with Coke flavors from around the world.

AmericasMart’s Children’s World and its maternity category will be featured during the next Apparel Market, January 26-29, 2008. In addition to more than 1,000 unique lines of apparel, accessories and product, retailers will be introduced to even more new resources next market. Additionally, the children’s temporaries will move to floor 3 to make room for more permanent showroom space. Children’s World will also have a strong presence on floors 13 and 3 during the Atlanta International Gift & Home Furnishings Market January 8—16, 2008.

Also in 2008, AmericasMart’s Children’s World will begin its expansion into the 14th floor, directly above the current children’s floor, which will provide retailers with two entire floors dedicated to juvenile and maternity apparel/accessories and product.

For more information on AmericasMart and its annual markets, please call 1-800-ATL-MART or visit AmericasMart.com. To obtain media credentials for an upcoming Market or for interview requests, contact Tara Tuschinski at ttuschinski@americasmart.com or 404-220-2384.

The Atlanta Apparel market is held five times a year (August does not include a1pha), and spans 13 floors with 550 permanent showrooms and 1,000 temporary booths showcasing more than 8,000 apparel lines. There are more than more than 50 categories of merchandise represented throughout the building.

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