December 4, 2009

As the Home category continues to strengthen, AmericasMart is repositioning the Home Accents & Fine Linens floors 9 and 10 in Building 1 to create a seamless two-story product center. Supporting this movement, anchor sales representative showrooms have recommitted to AmericasMart and are helping grow and enhance the product center.

McPhatter & Associates, offering more than a dozen of the finest linens and home accents lines, and Christian Mosso Group, specializing in high-end gifts, linens, home accents and specialty items, are on the forefront of this movement. Reaffirming their confidence in AmericasMart and the product center’s evolution, these anchor showrooms renewed their leases on floor 9—totaling nearly 20,000 square feet of premium product.

Also on floor 9, Codarus, a distinctive showroom offering designer-driven home accents, bedding, linens and gifts, is enhancing the attraction of the product center with new furnishings and accessories items added to their current dynamic linen mix. This January, Codarus will open its newly expanded showroom, now totaling more than 6,000 square feet.

These companies, along with other key showrooms on floors 9 and 10, are helping to create a stronger Home Accents & Fine Linens center—positioning product in a unified destination for optimum retailer buying. The momentum and evolution of the product center will continue as the January 2010 Market nears.