Atlanta Apparel Guide

The Atlanta Apparel Guide is a “must-read” for fashion insiders. With exciting features highlighting the latest trends and the hottest looks, including exclusive interviews with sought-after designers and industry experts, this is the apparel retailer’s favorite accessory.

• Distributed to attendees at each apparel market
• Mailed to buyers that missed market as follow-up advertising
• Separate men’s and women’s books
• Rates to suit every budget

Available Industries: Men, Women, Children, PREMIERE, FirstLOOK

Advertising Rates

NOTE: All rates are net to the Advertiser. All ads are full color. In an effort to keep costs down, agency discounts are no longer accepted.

Apparel Guide Specs

(To view this document you must first install Adobe Reader. Simply download the latest version available for your system and follow the installation instructions.)

To learn more, or for deadlines and rates information, please contact: Greg Joselove or Kerry Brown.

Mechanical Requirements

• Width x Depth
• Trim: 8-1/8” x 10-7/8”
• Full Page with Bleed: 8-3/8” x 11-1/8”
  Keep copy and other items not intended to be cropped within 7-3/8 x 10-1/8
• Full Page without Bleed: 7-3/8” x 9-7/8”
• 1/2 Page Horizontal: 7-3/8” x 4-7/8”
• 1/2 Page Vertical: 3-5/8” x 9-7/8”
• 1/6 Page: 3-5/8” x 3-3/16”
• 1/4 Page: 3-5/8” x 4-7/8”
• Island: 5-1/2” x 8”

Ad Specifications

Materials must be received in an electronic format that adheres to the following:

• Art files, layout files and all fonts must be provided on MAC formatted Zip, Jazz, CD or DVD with a color contract proof.
• All colors must be CMYK, not RGB. Without a color contract proof the publisher cannot be held responsible for the outcome of color.
• Art and Logos should be at least 300 dpi at the desired print size and must originate in Adobe Photoshop, Adobe Illustrator or Freehand.
• Website images of 72 dpi increased to a higher dpi will not be accepted.
• Page layout must be in Quark Xpress or Adobe Pagemaker (not in Photoshop/Illustrator format).
• Fonts must be Type 1 Adobe fonts. True Type fonts cannot be used.

NOTE: Avanti Case-Hoyt will not be held responsible for the creative quality of adjustments needed to meet print criteria on those ads not following these specifications.

All materials should be sent by a ‘trackable’ courier to:

AMC Publications-Atlanta Apparel Guide
c/o Avanti Case-Hoyt
13449 NW 42 Avenue
Miami, FL 33054
Phone: 305-685-7381
Email: AMCads@avanti-casehoyt.com for correspondence only.